With the dawn of spring and summer just around the corner, it is prime time to bring out our warm weather clothes and shoes. Brazilian shoe company, Melissa Plastic Dreams, has been an international sensation for over 25 years with over 50 million shoes sold worldwide. Their claim to fame – if you haven’t figured it out yet, plastic shoes! I have quite fond memories of my jelly shoes as a child and the rainbow of colors they came in. From a functional standpoint, the ability to get them wet and dirty, and then later throw them inside the dishwasher to make them good as new, was a blessing to my parents. (Was I the only house that put them in the dishwasher?!?) These days, plastic shoes have made quite the evolution.

Melissa Plastic Dreams is a Brazilian global fashion icon manufacturing and selling shoes made of extremely flexible PVC. Of the 50 million pairs of shoes manufactured, 20 million were exported to over 80 different countries. With an ethical and environmental focus, Melissa shoes are sustainable, zero-waste, fair-trade, cruelty free (devoid of any animal products) and made from recycled plastic. To add a cherry on top, the company recycles 99.9% of factory water and waste, reuses overstock styles in the next season’s collection, and their employees are paid above-average wages and benefits. Melissa has partnered with fashion sensations Vivienne Westwood, Jean Paul Gaultier, Alexandre Herchcovitch and the highly sought-after Persian architect Zaha Hadid (among others). Celebrities from the likes of Jessica Biel, Vanessa Minnillo, Leona Lewis, Katy Perry and others have been spotted in them.
Although they used to be very difficult to find in the US (you’d have to fly to Brazil or Mexico to buy them, not a horrible problem in my endless pursuit of an excuse to travel), they now are available on Tobi
and Epaulet in prices ranging from $38-$160 (sources say Melissa plans on opening their online shop to the US soon!). With styles including mary-jane peep-toes, gladiators, sling-backs, booties, wedges, and our old-school favorite, jelly flats, it is literally impossible to not find a style that doesn’t suit your fancy.
These styles are some of my personal faves:
Melissa + J Maskrey Ultragirl Flat with Swarovski Crystals
Melissa Campana Zig Zag
Here are some of Vivienne Westwood’s Melissa shoes. I think they are really cute, but I am unsure if I would find a way to wear them. What do you think?
Vivienne Westwood for Melissa
I also find these booties to be totally hot, in a very different, yet sexy way:
Melissa Ashanti Bootie
With a vacation to Hawaii quickly approaching, I can’t help but want to pick myself up a pair (ok, maybe three pairs) of these shoes. I think they are super adorable! Total flashback to the 80′s, and a reminder of how great it was to be a kid skipping around in our jelly shoes. In addition to being water-resistant, they are hypo-allergenic, extremely flexible (supposedly the warm weather molds them to your feet for an “oh so comfortable” fit), eco-friendly (keeps plastic out of the landfills!), and totally fashionable. And for you ladies out there interested in learning more about Melissa shoes for the man in your life, check out this great blog post from Joshua Katcher of thediscerningbrute.com.
Melissa Plastic Dream shoes don’t necessarily break the bank, but could be on the pricey side for some of you. Currently on Epaulet.com, they have some styles as much as 75% off, ringing in for the low price of $30! If you didn’t have an excuse to try these babies before, you certainly do now. Enjoy, my fellow fashionistas!
Love, K.